« wróć...II Warszawskie Forum Turystyki i Rekreacji "Zarządzanie turystyką i rekreacją- wczoraj, dziś i jutro"

Społeczna Akademia Nauk oraz Szkoła Główna Gospodarstwa Wiejskiego zapraszają do udziału w II Warszawskim Forum Turystyki i Rekreacji "Zarządzanie turystyką i rekreacją- wczoraj, dziś i jutro".

Wydarzenie odbędzie się 28 listopada 2025 roku w Społecznej Akademii Nauk przy ulicy Łuckiej 11 w Warszawie. Konferencja stanowić będzie platformę wymiany wiedzy i doświadczeń dla badaczy, praktyków oraz studentów z obszaru turystyki i rekreacji.

ZAPISZ SIĘ

Przewodniczący:
Dr hab. Michał Roman, prof. SGGW
(Opiekun Studenckiego Koła Naukowego „Public Relations” SGGW w Warszawie)

Bio 2025’ Sofia Almeida

Sofia Almeida is the scientific director of the Tourism and Hospitality area at Universidade Europeia. She also holds coordination responsibilities in the Master's program in Tourism Management. Sofia holds a Ph.D. in Tourism and currently, she serves as an associate professor at Universidade Europeia, teaching courses in Tourism and Hotel Marketing, Digital Communication and social media, brand management.

Sofia Almeida is also the director of CETRAD-Europeia, a research hub resulting from a partnership between Universidade Europeia and Universidade de Trás-os-Montes e Alto Douro, and an integrated member of CETRAD (Center for Transdisciplinary Studies for Development). Her research focuses on hotel management, networks, hotel marketing consortia, tourism marketing, hotel branding, digital marketing, and more recently, her research interest has concentrated on the impacts of sustainability in the tourism sector. Sofia is also a member of the editorial board of Tourism Management Perspectives, edited by Elsevier and Journal of Vacation Marketing, a Sage publication. Both recognized journals (Top 20%) and Q1 journals.

Sofia worked for fifteen years as Marketing Director at the ARTEH® Hotels & Resorts hotel marketing consortium, an independent hotel chain with international representation. Sofia began her professional career at Solares de Portugal and later worked at the Tourism Observatory. She also writes opinion pieces for newspapers and magazines in the tourism industry, namely the tourism newspaper TNews (www.tnews.pt), and Publituris (publituris.pt) to name a few. She is the author of several international research articles, book chapters, and contributions to dictionaries and encyclopedias in the field of tourism and hotel management. She is also a speaker and event organizer, including scientific events in the field of tourism. Since 2012 she has been the founder of an association of women hoteliers called Amigas do Trade. Additionally, she is a trainer and consultant, participating in various international projects in the tourism sector.